| 摘要 |
In recent years, the trend of people choosing relic and museum tourism during their vacation and leisure time is growing day by day, mainly because it touches people's feelings about historical relics and cultural heritage. The development of relic and museum tourism products is not only the inheritance of culture and the protection of cultural relics, but also the promotion of tourism consumption under the background of cultural tourism integration, which has promoted the development of regional economy. With the relic and museum tourism resources in Shandong Province as the research object, through the analysis of its resources, market and products, this paper put forward three applicable modes of relic and museum tourism product development, including independent development, joint development, and art authorization, and proposed specific suggestions around the three modes. |
