| 摘要 |
[Objectives] Based on bibliometric methods, the evolution path and knowledge structure of shampoo product research in China were systematically analyzed, with a focus on the composition, efficacy, and mechanisms of traditional Chinese medicine shampoos, aiming to reveal the shifting patterns of core technological focuses at different stages and identify key future research directions. [Methods] Using a sample of 515 publications from CNKI journals between 2005 and 2025, CiteSpace 6.3.R1 was employed to construct multi-dimensional networks of authors, institutions, and keywords. Burst detection, keyword and cluster analyses, and time zone mapping were applied to track disciplinary dynamics. [Results] The analysis on the annual number of publications indicated that research on shampoo products underwent multiple phases including initial development, growth, fluctuation, peak, and adjustment from 2005 to 2025, with an overall upward trend. The significant differences between the collaboration network density of core authors and the strength of institutional cooperation indicated a need for academia to enhance cross-institutional collaborative innovation mechanisms. Keyword clustering analysis and co-occurrence mapping revealed that the research on traditional Chinese medicine shampoo products, known for their natural, mild, and non-irritating characteristics, demonstrates notable advantages in dandruff removal, anti-hair loss, hair growth, and scalp health management, which have become current research hotspots, providing data-driven decision-making support for technological upgrading and industry-academia-research integration in the field. [Conclusions] The bibliometric analysis based on 515 publications indicates that the overall development direction of shampoo products will comprehensively advance toward refined efficacy and personalized customization, greener and more natural ingredients, technological innovation and industry-academia-research collaboration, market segmentation and diversified development, as well as safety and efficacy evaluation. This study provides theoretical support for the innovation of specialized traditional Chinese medicine shampoo products. |